We donate 50% of profits to charities through your kindness. 


We have three pillars of charities we donate to:

  1. Environment - carbon footprint donations.
  2. Community - to better humanity and each other.
  3. Wildlife - to reduce animal extinction from our growing civilization.


In 2021, we plan to be donating to the following organisations: 


Environment: Greenfleet Australia

We donate to offset our carbon footprint emissions for the freight for every parcel that we send to you and shipping to your customers using Kindness Pack.

Our donations are based on Greenfleets standard for e-commerce delivery offsets for the amount of parcels sent.


Community: Beyond Blue

Covid-19 has caused a lot of mental health in 2020/2021, to support we will be donating from our profit pool to assist our peers who need support in difficult times.


Wildlife: Great Barrier Reef Foundation Public Fund

The Great Barrier Reef Foundation funds raised are "directed at projects with large-scale impact – helping protect the coral reefs and the animals that depend on them."


Suggest a charity:

To keep the kindness alive, we'd love to donate to a charity you love. Please email or DM us and tell us about your favourite charity!
To be eligible for a donation, the charity needs to be a registered charity and gift recipient according to the Australian Government. 

What about the other 50%?

The other 50% is invested back into our company, so we can research, test new products, liase with charities, employ staff, run a happy healthy kind business, and continue to offer different environmentally friendly products with purpose. 
"In a world where you can be anything, choose to be kind."